Musical Holocron

This rolled past my feed today. This is a list of the first 50 videos that played on MTV when it was debuted. I was already aware that "Video Killed the Radio Star" by The Buggles was the first video, but was not sure what else might have come next.

Found via Facebook.

It's got me thinking. How long before MTV was a thing had musicians and labels been making music videos for their songs? I mean, where did the idea come from that in addition to audio output, they would also produce a video to accompany the song. According to my quick search, music videos are as old as the 1960s at least. The earliest music video may be Tony Bennett's "Stranger in Paradise" from 1956. Stuff like that was produced for American Bandstand and other TV shows. So I guess the practice was gaining traction for a while.

But really, the question I'm asking is who knew there would be a need to fill 24 hours of time with music videos before MTV announced they would be starting it? I guess you can't make an MTV unless these videos already existed and you could use them. I look over the list of the first 50 and see four Rod Stewart songs, four REO Speedwagon songs, and two each by Pat Benetar, Iron Maiden, Lee Ritenour, Pretenders, Styx and The Who. Some of these songs were ridiculously popular chart toppers and hold up well today. Some of them I've never heard of. Who told these artists to make sure they produced music videos to go with their songs? To me it felt like art form --the creation of music videos-- that didn't have an outlet anywhere prior to MTV landing.

The answer to my question seems to be that there had been a lot of music videos produced prior to 1980s. Some of them were made a "promo videos" for the songs. And although there wasn't a station that was showing them 24/7, there were plenty of outlets on various programs around the world. The videos were sometimes clear advertisements designed to promote the songs. Read more about the history of music videos here.

I slapped together a Spotify playlist of all of the songs from this list I could find (44/50). It might make more sense to create a YouTube playlist at some point, so that it includes the actual videos, but I'll save that as an exercise for later (or someone else). Check it out here or below.

Labels: history, MTV, music, music/artists/iron-maiden, music/artists/lee-ritenour, music/artists/pat-benatar, music/artists/pretenders, music/artists/reo-speedwagon, music/artists/rod-stewart, music/artists/the-who, video

# posted by ArcoJedi : 19:49